Vaccine hesitancy approaches

Vaccine hesitancy approaches

Vaccine hesitancy approaches

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The Hesitancy Spectrum - Defining the Doubt

  • Vaccine Hesitancy (WHO SAGE Group): A delay in acceptance or refusal of vaccination despite the availability of vaccination services. It's a complex, context-specific issue, varying across time, place, and vaccines.

  • The '3 Cs' Model: A framework to diagnose and address hesitancy.

    • Confidence: Trust in the effectiveness and safety of vaccines, the system that delivers them, and the motivations of policymakers.
    • Complacency: Low perceived risk of vaccine-preventable diseases, leading to vaccination not being seen as a necessary preventive action.
    • Convenience: The physical availability, affordability, and accessibility of vaccines.

SAGE "3Cs" model of vaccine hesitancy

⭐ Vaccine hesitancy exists on a continuum, from passive acceptance to active refusal. It is not a simple pro- or anti-vaccine binary.

Causes & Concerns - The Why Behind the Worry

Determinants of vaccine hesitancy are multifactorial, often stemming from a complex interplay of influences. Understanding these root causes is key to addressing them effectively.

Contextual InfluencesIndividual/Group InfluencesVaccine/Vaccination-Specific Issues
* Misinformation & media* Knowledge, awareness, & beliefs* Vaccination schedule complexity
* Religion, culture, gender norms* Personal past experiences (AEFI)* Mode of administration (injection pain)
* Trust in health system/providers* Perceived risk of disease vs. vaccine* Cost or access issues
* Influence of leaders & peers* Heuristics & cognitive biases* Trust in vaccine safety & efficacy

Communication Strategies - Making the CASE

The C.A.S.E. model provides a structured, empathetic framework for addressing parental concerns about vaccination. It focuses on building trust and delivering clear, evidence-based recommendations.

📌 Mnemonic: To win the 'CASE', be empathetic and evidence-based.

  • C - Corroborate: Acknowledge the parent's concern as valid.
  • A - About Me: Describe your role as a knowledgeable, caring professional.
  • S - Science: Briefly present the scientific data.
  • E - Explain/Advise: Give your explicit recommendation.

⭐ A strong, unambiguous provider recommendation is the single most important factor in overcoming vaccine hesitancy.

This approach incorporates Motivational Interviewing (MI) principles (📌 REDS):

  • Roll with Resistance
  • Express Empathy
  • Develop Discrepancy
  • Support Self-Efficacy

High‑Yield Points - ⚡ Biggest Takeaways

  • Use a presumptive communication style (“Today, your child will get their shots”) over a participatory one.
  • The CASE model is a key framework: Corroborate concerns, share what you know About yourself, explain the Science, and Explain/advise.
  • Acknowledge and validate parental concerns to build trust; do not be dismissive.
  • Clearly message that the risks of vaccine-preventable diseases are far greater than any vaccine side effects.
  • Emphasize community benefit (herd immunity) and the physician's own trust in vaccines.

Practice Questions: Vaccine hesitancy approaches

Test your understanding with these related questions

An 11-year-old boy is brought to his pediatrician by his parents for the routine Tdap immunization booster dose that is given during adolescence. Upon reviewing the patient’s medical records, the pediatrician notes that he was immunized according to CDC recommendations, with the exception that he received a catch-up Tdap immunization at the age of 8 years. When the pediatrician asks the boy’s parents about this delay, they inform the doctor that they immigrated to this country 3 years ago from Southeast Asia, where the child had not been immunized against diphtheria, tetanus, and pertussis. Therefore, he received a catch-up series at 8 years of age, which included the first dose of the Tdap vaccine. Which of the following options should the pediatrician choose to continue the boy’s immunization schedule?

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Flashcards: Vaccine hesitancy approaches

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What is the best interventional strategy for prevention of neonatal tetanus?_____

TAP TO REVEAL ANSWER

What is the best interventional strategy for prevention of neonatal tetanus?_____

Maternal vaccination w/ toxoid vaccine

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